Odawo L, Maranga V, Kamau B. Utilization Of Integrated Marketing Communication to Create Brand Recognition in Three to Five Star Hotels in Nairobi City County, Kenya. JEMSPRO [Internet]. 2022 Mar. 30 [cited 2025 Apr. 15];2(1):85-97. Available from: https://jemspro.org/index.php/pages/article/view/24